Business

WordPress is a favorite blogging tool of mine and I share tips and tricks for using WordPress here.

Surviving in a Pay-to-Play World

Surviving in a Pay-to-Play World

Most PR practitioners quickly learn that the wall protecting editorial integrity from the influence of paid advertising can be, like…
The Name Game

The Name Game

Picking a name, whether, for a new baby, pet, or blog post can be intimidating. But when it comes to…
Are You Listening?

Are You Listening?

The physical presence of ears does not make you a good listener. Listening makes you a good listener. If you’ve…
Exceed Client Expectations Without Exceeding the Budget

Exceed Client Expectations Without Exceeding the Budget

With today’s unpredictable stock market and still-fragile economy, every dollar counts. Budgets remain slim for many PR agencies and the…
Making the Case for Infographics in PR

Making the Case for Infographics in PR

Infographics are taking the Web by storm. Not the infographics pioneered by USA Today to make the news more exciting for people…
13 Ways to Keep Your Pitch From Getting Deleted

13 Ways to Keep Your Pitch From Getting Deleted

In survey after survey, journalists consistently cite email as their preferred method of contact – provided the email pitch is…
PR is Essential in the Music Industry

PR is Essential in the Music Industry

Music has always been one of those few things in the world that has the power to bring together people…
Five Ws and One H: The Secret to Complete News Stories

Five Ws and One H: The Secret to Complete News Stories

If you ever sat through Journalism 101, you know all about the Five Ws and one H. For the rest of you,…
Do You Need An Internship to Get a Job in PR?

Do You Need An Internship to Get a Job in PR?

It’s the end of another school year for a lot of PR students. Most of you probably have internships lined…
How to Pitch a Story: Part One

How to Pitch a Story: Part One

Whether you’re just starting out in PR, you’ll need to know how to pitch a story. With all the talk about…
Back to top button