Social Media

Create Your Own Social News Site With Slinkset

I recently stumbled across Slinkset in my regular quest for new journalism business models (technically it’s been around since last summer). Slinks enable…

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Media Relations is Evolving, Not Dying

Todd Defren, a principal at SHIFT Communications, recently blogged about The Next 50 Years of Public Relations on his PR-Squared blog. In his…

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How To Develop Your Digital Content Strategy

What’s a digital content strategy? This is a hard question to answer in 2015. Is a digital content strategy something…

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Is Twitter the New Wire Service?

Much of the news we get from local papers originates from wire services. This is the end result of multiple…

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Social Media Has Changed Brand Management Forever

When it comes to online brand management, most businesses are already familiar with the more common techniques such as using…

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5 Ways Journalists Can Use Twitter

Social media and journalism are becoming more and more intertwined, and while the debate rages on if social media is a…

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8 Google Tools for Brainstorming

It’s not easy to come up with fresh ideas all the time. Beyond the books, you read and the people…

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Journalists on Facebook

Facebook announced a new “Journalists on Facebook” Page yesterday, a new Facebook Page dedicated to helping journalists use Facebook as…

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Media Has Changed… It’s Time for PR to Catch Up

Let’s face it. If you’re stuck with business as usual, this won’t be your year. Brands are racing to catch…

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I Get My News Online

I love the sensations a printed newspaper offers. The scent, the feel, the look of it. It’s part of the…

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