PR & Journalism Education

PR & Journalism Education

The Write Stuff: The #1 PR Skill

Public relations is a melting pot of industries and areas of study – journalism, political science, social media, public affairs,…

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Writing Advice From An Elementary School Cafeteria

Today is my son’s last day of kindergarten. I had lunch with him for the last time of the school…

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Five, Five-Second Rules for Delivering Your Message

Recently I went on a little road trip—about a thousand miles—and was amazed by the number of completely ineffective billboards.…

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Top Five Rules of Crisis Communications

Top Five Rules for Crisis Communications and The Brilliance of Aflac’s New Silent Commercial Aflac recently fired the voice behind…

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What They Don’t Teach You at Journalism School (A SXSW Preview)

Confession: I crashed the Stanford School of Journalism. I may never be a Knight Fellow in their Journalism program, but some of…

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How PR Students Can Improve Their Marketability

You want to get a job after school, right? Well, you need work experience, which often comes in the form…

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Five LinkedIn Tips to Boost (or Start) Your Journalism Career

Behind Facebook, MySpace (surprisingly), and Twitter, LinkedIn has become one of the most talked-about social networks and the most popular online social network for professionals. LinkedIn…

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Student-Run PR Firms: The Dos and Don’ts

When I heard about the opportunity to join Penn State’s first and only student-run public relations firm at our first PRSSA meeting last fall,…

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The Best Four Years: Advice for College Students

It is often said that college is the best four years of your life. In my opinion, the “best” years…

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The Undergraduate’s Guide to Landing a Job in PR

In today’s economy, your odds of landing a job could be comparable to winning the lottery. Five years ago, landing…

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