PR & Journalism Education

PR & Journalism Education

How PR Students Can Improve Their Marketability

You want to get a job after school, right? Well, you need work experience, which often comes in the form…

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Five LinkedIn Tips to Boost (or Start) Your Journalism Career

Behind Facebook, MySpace (surprisingly), and Twitter, LinkedIn has become one of the most talked-about social networks and the most popular online social network for professionals. LinkedIn…

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Student-Run PR Firms: The Dos and Don’ts

When I heard about the opportunity to join Penn State’s first and only student-run public relations firm at our first PRSSA meeting last fall,…

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The Best Four Years: Advice for College Students

It is often said that college is the best four years of your life. In my opinion, the “best” years…

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The Undergraduate’s Guide to Landing a Job in PR

In today’s economy, your odds of landing a job could be comparable to winning the lottery. Five years ago, landing…

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Journalistics Internship Experiment

I wrote “Do You Need an Internship to Get a Job?” back in May and hid a subtle offer in…

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Product Samples as a PR Tactic

So you’re trying to get coverage for a new product in mainstream publications. You’re in the midst of the Holiday…

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Ideas for Newspaper Survival

A friend recently shared a blog post on “12 Things Newspapers Should Do to Survive” by Vadim Lavrusik, a new media…

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Stop Spamming Journalists

Blasting a news release out to as many reporters and blogger email addresses as you can find is PR spam. It’s…

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Real Social Media “Experts” Stay In School

By now we have all heard the phrase “There are no experts in social media, just students.” The world of…

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