Blog Posts

Journalism 101: 16 Things You Learn In Journalism School

It’s been a couple of years since I sat in a journalism class, but I’m guessing (and hopeful) they still…

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How to Create an Editorial Calendar

Most magazines (print and online) publish an editorial calendar – a detailed summary of the cover story, feature stories, or…

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Are Blog Posts Better Than Press Releases?

Why are we still writing press releases? If press releases are part of your work life, you’ve probably asked this…

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Quality Versus Quantity

When I started this blog back in 2009, I wanted to vent about media relations. At the time, PR people…

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The Top 11 Journalistics Posts of 2011

This is the third year I’ve written a “Top Journalistics Posts of the Year” post. The greatest hits meme is…

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Tell Me About It

What does your company do? Do you have a description you can send me? If marketing communications is a component…

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The Future of PR… Facial Recognition?

Facial recognition software has been a facet of science fiction stories and television for decades. The truth is, though, real, honest-to-goodness…

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Read, Think, Share

You’ll be the same in five years as you are today, except for the people you meet and the books…

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Smile and Dial

Smile and dial get a bad rep. I rarely hear the term used positively. You should know by now that…

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You’re Still Allowed to Major in Journalism

For most recent graduates who studied journalism, the road ahead has been painted jagged, rough, and tiresome. Even worse, for…

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